PRINCESS - For Sale

Company History

Princess Yachts was founded in 1965 by David King in Plymouth, England. Originally named Marine Projects (Plymouth) Ltd, the company began its journey by building a 31-foot cruiser in a rented shed at Newport Street. Over the years, Princess Yachts has grown significantly, establishing itself as a leading luxury yacht manufacturer. The company underwent a rebranding in 2001, adopting the name Princess Yachts International. Throughout its history, Princess Yachts has been at the forefront of innovation in yacht design and engineering, consistently pushing the boundaries of luxury and performance. Key milestones include the introduction of the V Class range in the 1990s, which set new standards for sports yachts, and the launch of the M Class superyachts in the 2010s, marking the company's entry into the superyacht market.

Country of Origin

Princess Yachts was founded in the United Kingdom, specifically in the city of Plymouth, England. The company has remained rooted in its British heritage, which is reflected in its commitment to quality craftsmanship and innovative design.

Manufacturing Locations

The main manufacturing facilities of Princess Yachts are located in Plymouth, England. The company operates several state-of-the-art production sites across the city, including South Yard, Coypool, and Langage. These facilities are equipped with advanced technology and skilled craftsmen who ensure that each yacht is built to the highest standards of quality and precision. The strategic location in Plymouth allows Princess Yachts to leverage the rich maritime heritage of the region and access a skilled workforce with expertise in yacht building.

Ownership and Management

Princess Yachts is currently owned by L Catterton, a global consumer-focused private equity firm. L Catterton acquired a majority stake in the company in 2008, providing the financial backing and strategic support needed to drive growth and innovation. The management team at Princess Yachts is led by Antony Sheriff, who serves as the Executive Chairman. Under his leadership, the company has continued to expand its product range and enhance its reputation as a leader in the luxury yacht industry.

Reputation and Quality

Princess Yachts is renowned for its commitment to quality, innovation, and luxury. The brand is highly regarded in the industry for its meticulous attention to detail, cutting-edge design, and exceptional performance. Princess Yachts has received numerous awards and accolades over the years, including the prestigious Motor Boat Awards and World Superyacht Awards. The company's yachts are celebrated for their elegant styling, advanced engineering, and luxurious interiors, making them a preferred choice for discerning yacht enthusiasts worldwide. Princess Yachts' dedication to sustainability and environmental responsibility further enhances its reputation, as the company continues to explore eco-friendly technologies and practices in yacht manufacturing.

Main Competitors

Princess Yachts operates in the highly competitive luxury yacht market, where several prominent manufacturers vie for market share. Some of the main competitors of Princess Yachts include:

Sunseeker International: Based in Poole, England, Sunseeker is one of the most recognized names in luxury yacht manufacturing. Known for their sporty and stylish designs, Sunseeker yachts are a direct competitor to Princess, especially in the motor yacht segment.

Ferretti Group: An Italian multinational shipbuilding company, Ferretti Group owns several prestigious yacht brands, including Ferretti Yachts, Riva, and Pershing. The group's diverse range of luxury yachts competes with Princess across various segments.

Azimut-Benetti Group: Another Italian powerhouse, Azimut-Benetti is the largest yacht manufacturer in the world. The group's brands, Azimut Yachts and Benetti, offer a wide range of luxury yachts and superyachts that compete with Princess in terms of innovation and luxury.

Sanlorenzo: Known for their bespoke approach to yacht building, Sanlorenzo is a key competitor in the luxury yacht market. The Italian company is renowned for its custom-built yachts and attention to detail, appealing to a similar clientele as Princess.

Fairline Yachts: Based in Oundle, England, Fairline Yachts is a British manufacturer that competes with Princess in the motor yacht segment. Fairline is known for its elegant design and craftsmanship, offering a range of yachts that cater to luxury enthusiasts.

Current Production Status

As of the latest available information, Princess Yachts continues to operate its production facilities in Plymouth, England. The company is actively engaged in the manufacturing of its diverse range of luxury yachts, including the V Class, F Class, S Class, and Y Class models. Princess Yachts has maintained a strong production schedule, adapting to market demands and incorporating the latest technologies and design innovations into its yachts. The company has also been proactive in implementing safety measures and protocols to ensure the well-being of its workforce during challenging times, such as the COVID-19 pandemic.

Production Volumes

While specific production volumes for Princess Yachts are not publicly disclosed, the company is recognized as one of the leading yacht manufacturers in the world, with a significant output of luxury yachts annually. Princess Yachts' production capabilities are supported by its extensive manufacturing facilities in Plymouth, which are equipped to handle the construction of a wide range of yacht sizes and models. The company's commitment to quality and craftsmanship ensures that each yacht is built to the highest standards, contributing to its strong market presence and reputation.

Latest News

Princess Yachts has been in the news for several significant developments and achievements. One of the notable events is the launch of new models that showcase the company's commitment to innovation and luxury. For instance, the introduction of the Princess X95, a groundbreaking "Superfly" yacht, has garnered attention for its unique design and expansive living spaces. The X95 represents a new era of yacht design, offering unprecedented levels of space and flexibility.

In addition to product launches, Princess Yachts has been recognized for its efforts in sustainability and environmental responsibility. The company has been exploring eco-friendly technologies and practices, such as hybrid propulsion systems and sustainable materials, to reduce the environmental impact of its yachts. This commitment to sustainability aligns with the growing demand for environmentally conscious luxury products.

Princess Yachts has also been active in expanding its global presence, with strategic partnerships and collaborations aimed at enhancing its distribution network and customer service. The company's participation in major international boat shows, such as the Cannes Yachting Festival and the Monaco Yacht Show, highlights its dedication to engaging with the global yachting community and showcasing its latest innovations.

Overall, Princess Yachts continues to strengthen its position as a leader in the luxury yacht industry, driven by a focus on quality, innovation, and customer satisfaction.

Frequently Asked Questions

Question:What is the history of Princess Yachts?
Answer:Princess Yachts was founded in 1965 by David King in Plymouth, England. The company started with a 31-foot cruiser and has since grown into a leading luxury yacht manufacturer known for its innovative designs and high-quality craftsmanship.

Question:Where are Princess Yachts manufactured?
Answer:Princess Yachts are manufactured in Plymouth, England. The company operates several state-of-the-art production facilities in the city, where skilled craftsmen and advanced technology come together to produce luxury yachts.

Question:What makes Princess Yachts stand out in the luxury yacht market?
Answer:Princess Yachts is renowned for its commitment to quality, innovation, and luxury. The brand is known for its meticulous attention to detail, cutting-edge design, and exceptional performance. Princess Yachts has received numerous awards and accolades, further cementing its reputation as a leader in the industry.

Question:Are Princess Yachts environmentally friendly?
Answer:Princess Yachts is committed to sustainability and environmental responsibility. The company explores eco-friendly technologies and practices, such as hybrid propulsion systems and sustainable materials, to reduce the environmental impact of its yachts.

Question:What are the main competitors of Princess Yachts?
Answer:Some of the main competitors of Princess Yachts include Sunseeker International, Ferretti Group, Azimut-Benetti Group, Sanlorenzo, and Fairline Yachts. These companies also operate in the luxury yacht market, offering a range of high-end yachts.

Available Models

Princess Yachts offers a diverse range of models, each designed to cater to different preferences and needs. Here are some of the key models available:

V Class

Princess V40: A sleek and sporty yacht with a length of 42 feet, featuring two cabins, a maximum speed of 36 knots, and powered by twin Volvo D6 engines.

Princess V50: Known for its dynamic performance, this model is 51 feet long, offers two cabins, and reaches a top speed of 32 knots with twin Volvo IPS 600 engines.

F Class

Princess F45: A flybridge yacht with a length of 47 feet, offering two cabins, a maximum speed of 31 knots, and powered by twin Volvo IPS 600 engines.

Princess F55: This model is 58 feet long, features three cabins, and can reach a top speed of 33 knots with twin Volvo D13 engines.

S Class

Princess S62: Combining sportiness with luxury, this yacht is 63 feet long, offers three cabins, and reaches a top speed of 38 knots with twin MAN V8 engines.

Princess S78: The flagship of the S Class, this model is 80 feet long, features four cabins, and can achieve a maximum speed of 39 knots with twin MAN V12 engines.

Y Class

Princess Y72: A luxurious motor yacht with a length of 74 feet, offering four cabins, a maximum speed of 34 knots, and powered by twin MAN V12 engines.

Princess Y85: Known for its elegance and performance, this model is 86 feet long, features four cabins, and reaches a top speed of 33 knots with twin MAN V12 engines.

X Class

Princess X95: A revolutionary "Superfly" yacht with a length of 95 feet, offering five cabins, a maximum speed of 24 knots, and powered by twin MAN V12 engines. The X95 is designed for long-range cruising with expansive living spaces.

Each model in the Princess Yachts lineup is crafted with precision and attention to detail, ensuring a luxurious experience on the water. The yachts are equipped with state-of-the-art technology and offer a range of customization options to meet the unique preferences of each owner.